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Senior care marketing · San Diego

Get found by the families looking for care.

Local SEO and Google Business Profile marketing for senior placement agencies and board-and-care homes across San Diego County.

Who we help: San Diego senior placement agencies, board-and-care homes and home care

The people who help San Diego families find care, serving San Diego County, from Oceanside to Chula Vista and East County.

Senior placement agencies

Independent senior placement and referral agencies.

Board-and-care homes

Small residential care homes for the elderly (RCFEs), often 6 beds or fewer.

Home care and elder care

Home care agencies and elder-care professionals.

Senior care marketing services that get you found on Google

Google Business Profile optimization

Setup and management: we claim or create your profile and look after categories, service areas, photos, posts, Q&A and review responses.

Local SEO for senior care

Consistent name, address and phone across directories, location pages, and on-page optimization so families find you for "assisted living near me" and "board and care San Diego".

Review growth

Simple, compliant ways to ask happy families for reviews, and a response to every one.

Websites for care providers

Fast, mobile-friendly sites that clearly explain your care, your approach to rates, and how to reach you.

Google Ads

Carefully targeted search ads for families who are actively looking, with tracking for calls and inquiries.

How it works: three steps, starting with a free audit

01

Free

Audit

We review your Google profile, reviews and website, and send you a short, plain-English report.

02

Together

Plan

We agree on the few changes that will matter most.

03

Ongoing

Launch and manage

We handle the work and keep you updated monthly.

Free Google visibility audit for San Diego care providers

See where you stand. No cost and no obligation.

What the audit covers

  • Google Business Profile check
  • Review snapshot
  • How you appear in local search
  • Website basics

About Silverpin Marketing

A San Diego practice that keeps its client list small.

Silverpin Marketing is a San Diego-based local marketing practice founded by Rian Williams, a San Diego homeowner with more than 20 years in healthcare who knows firsthand how families search for care.

We work with a small number of care businesses so each one gets real attention.

Frequently asked questions

Who does Silverpin Marketing work with?

Senior placement and referral agencies, board-and-care homes (RCFEs, often 6 beds or fewer), home care agencies and elder-care professionals across San Diego County.

What does the free Google visibility audit include?

A Google Business Profile check, a review snapshot, how you appear in local search, and website basics, in a short, plain-English report. No cost, no obligation.

How do I get started?

Call or text (619) 648-4950 or email info@silverpinmarketing.com for a free audit. Then we agree on the changes that matter most, handle the work and update you monthly.

Contact Silverpin Marketing

Silverpin Marketing · San Diego, California · Serving San Diego County

Phone and text

(619) 648-4950

Email

info@silverpinmarketing.com

Hours

Monday to Friday, 9 am to 5 pm Pacific.

Texts and voicemails are answered the next business day.